Redirect Rule Builder
Generate redirect rules for Apache, Nginx, Netlify, and Vercel. Build exact-match, prefix, or wildcard redirects for migrations, URL cleanup, old tool pages, and content consolidation.
Quick presets
Fast startBuild your redirect rule
Choose the redirect format, define the old path and target URL, then generate a clean rule block you can paste into your platform config.
Use a path like /old-page/. For wildcard mode, use * where the dynamic part should match.
Use a full destination URL. For prefix or wildcard mode, you can end with $1 style behavior automatically in supported formats.
Useful for host-based Apache RewriteRule or Nginx conditions when migrating subdomains.
Optional helper note only. This does not change the rule by itself.
Generated output
Redirect 301 /old-tool-page/ https://seokitlab.com/tools/redirect-rule-builder/
Rule type: Apache Redirect Match type: Exact path Rule: Redirect 301 /old-tool-page/ https://seokitlab.com/tools/redirect-rule-builder/
How to build redirect rules
Pick the platform format
Choose Apache, Nginx, Netlify, or Vercel so the rule uses the syntax your setup expects.
Define the old URL pattern
Use exact, prefix, or wildcard matching depending on whether you are moving one page or a whole section.
Set the new destination
Point the rule to the final preferred URL and keep the redirect type aligned with the migration purpose.
Implement and verify
Paste the generated rule into the correct config file, then test the old URL and confirm it reaches the right final page.
When this tool helps most
A redirect rule builder is especially helpful during URL migrations, tool page renames, taxonomy changes, domain moves, slug cleanup, and platform transitions where you need fast syntax for the target environment.
What this tool does not replace
This tool does not replace redirect mapping strategy, final destination review, or crawl validation. It helps generate syntax, but you still need to choose the right redirect plan and test the results.
Redirect Rule Builder FAQ
What does a redirect rule builder do?
It turns an old URL path, a destination URL, and a redirect type into platform-specific redirect syntax you can paste into config files or deployment rules.
What is the difference between 301 and 302?
A 301 is commonly used for a permanent move, while a 302 is generally used for a temporary redirect.
When should I use exact match?
Use exact matching when one specific old URL should redirect to one specific new destination.
When should I use prefix or wildcard redirects?
Use them when many old URLs in the same section should move together and keep the rest of the path after the section change.
Can I use this for Apache and Nginx?
Yes. This tool generates rule styles for Apache Redirect, Apache RewriteRule, and Nginx, plus Netlify and Vercel formats.
Should I update internal links after adding redirects?
Yes. Redirects help users and crawlers reach the new page, but internal links should still point directly to the final destination whenever possible.
What is a redirect chain?
A redirect chain happens when one old URL redirects to another redirect before reaching the final page. It is usually better to go straight to the final destination.
Can I use this for domain or subdomain migrations?
Yes. The optional source host field helps when you need host-based conditions, especially in more advanced Apache or Nginx rules.
Can I use this page directly in Elementor?
Yes. This is MAIN-only HTML with no header or footer, built for an Elementor HTML widget workflow.
What should I check after implementing a redirect rule?
Check the old URL, confirm the final destination is correct, avoid chains, and make sure the page’s canonicals, sitemap entries, and internal links support the same final URL.
After building the redirect, review canonicals, sitemaps, and noindex rules together
A redirect works best when the final page is also the canonical target and your crawl signals all support the same preferred URL.